In Chris Christie’s first term as New Jersey governor, he nominated a black, gay mayor to the Supreme Court. In 2013, when Chris Christie was running for re-election governor of New Jersey, he won endorsements for his reelection from black church leaders, and NBA star, Shaquille O’Neal. He eventually won, enjoying majority Latino support in the vote.
Also in his first term, Christie nominated an Indian-born Muslim to Superior Court in Passaic County, N.J. As WNYC’s Matt Katz reports, “when conservative critics alleged that the man, Sohail Mohammed, was going to implement Muslim Shariah law, Christie unleashed his famous temper.
“‘This Shariah Law business is crap,’ he said. ‘It’s just crazy. And I’m tired of dealing with the crazies. It’s just ridiculous to be accusing this guy of things just because of his religious background.'”
This is a far cry from Chris Christie, the presidential candidate, in 2016. He’s running in almost entirely white New Hampshire and Iowa. And he’s been endorsed by Maine Gov. Paul LePage, who had told the NAACP to kiss his rear end and alleged that President Obama hates white people. So what changed.
I don’t purport to know very much about running a business. Aside from deciding whether I want to take on public relations work on a by-project basis, I’ve never run my own shop.
But I can safely say that Great American Opportunities, a fundraising corporation, has dropped the ball on an additional “opportunity” for their constituents to make more money.
Back in my day, for grammar schools to raise funds, students had to sell chocolates or Christmas wrapping paper. Today, with the power of the Internet, you can imagine those opportunities have become more diverse.
My cousin’s son’s school in Florida is raising funds by using Great American Opportunities to sell magazine subscriptions. It’s much simpler now. Parents forward a link and we help raise funds by shopping.
Or so I thought.
I’m in media relations. I don’t want for many magazine or newspaper subscriptions. I have plenty and they are all digital. So I figure, I’ll shop for my parents.
My folks are Colombian immigrants and American citizens who have been living in this country for more than 40 years. Yet Spanish is still their first and preferred [reading] language. They’re senior citizens, why wouldn’t they enjoy a subscription?
Sadly, the only Spanish-language magazine Great American Opportunities offers is People en Español. No offense to the celebrity magazine industry, but my parents have no interest in who J-Lo is dating. (Well, maybe if she finally moves UP in age of the person she’s dating. Just kidding!)
Has Great American Opportunities not looked into changing demographics of this country, especially in Florida? There are a TON of Hispanics/Latinos in the United States and they are a huge buying power. The more Latino-friendly products a business offers to the Latino community, the more they will buy. (Take a hint from the many corporations that advertise and offer circulars in Spanish.)
And that, mi amigos, in my opinion, is a missed opportunity for Great American Opportunities.
In case you’re wondering, I *did* buy a subscription to help my cousin’s son’s grammar school. I bought an interesting-looking health/neuroscience magazine, but certainly would have purchased much more had there been more than one entertainment-based, Spanish-language option.
Perhaps this is something Great American Opportunities can consider in the future. After all, many of Spanish-language readers and speakers are shopping in America!
Well, we may be a large (majority) minority group, but Hispanics are no longer the bees knees when it comes to migrant groups to the U.S.
The population of Asian descent has swelled to a record 18.2 million, which makes Asians the fastest-growing racial group in the country, according to a study released Tuesday by the Pew Research Center.